Showing posts with label Sarah Brunstad. Show all posts
Showing posts with label Sarah Brunstad. Show all posts

Tuesday, July 26, 2022

Editor Explains why Ongoing Books become Minis

Off Panel: Marvel Editor Sarah Brunstad, who edits Knights of X among other books, joins Off Panel for a discussion about the wider world of editing comics.

Do you think of a comic book run length before going in or you hope for more because five issues might be it? Do you have to orient around for just those five issues?

Brunstad: It’s a big challenge because from the get go you want to go in and fight for more [issues] and the sad truth is that the fate of a lot of books is decided by the time issue #2 comes out if the sales have already dipped. I think both readers and retailers are impatient. My gut instinct is usually when I know it might end at #5 is just to [approach the author] and say we should just plan that it’s probably going to end in #5. I’d rather let somebody tell a really satisfying story in five issues than to get them excited to build up and try to put in a B-plot that we’re not going to be able to pay off. A lot of the things that fans complain about are the direct result of not being able to get an extended series. We want more soap opera, more romance, more B-plot kind of structures but you can’t do that in just five issues. When you get an extension, you have another five issues, but you’re going to build another five-issue unit. You can’t build it like a ten-issue [unit] at that point.